What’s Good for Upolu is Good for Savaii – Mobile King Expands Mobile Phone & IT Services to the Big Island


The Savaii community no longer have to travel to Upolu to receive quality mobile phone accessories, or repairs and mainteance services.

Paul Lino, Muagututi’a Tupu Afano, Rev Sinaumea Vili, Toleafoa Tolotea Afano, Seumanu Vui Viliamu, Pipi Sa, Matamua Vili, Taotua Fonofili, Leota Kuki Retzlaff, Seumanu Matatia, Faiumu Talosaga.

Mobile King, an IT solutions company with its Head Office at the SNPF Plazza in Apia, have expanded its services to the Big Island, with a new branch that opened last month in Salelologa.

Managing Director of Mobile King, Epifania Afano-Apineru said the initiative aligns with the common saying of Savaii’s former Prime Minister, the late Hon Tofilau Eti Alesana, who coined the term, “What’s good for Upolu, is good for Savaii.”

“O le mea e lelei mo Upolu, e lelei foi mo Savaii,” says the Managing Director.

“When members of the Savaii community would visit our store in Apia, they would always ask, when are we going to open up in Savaii.. so we made the decision to extend our services and meet that need,” said Mrs Afano-Epineru.

The Mobile King store is located at the Frankies Supermarket Building in Salelologa, just oppositve the Salelologa Market. Afano-Apineru acknowledged and thanked Pitovao Mayday Laung Hing, for making space within the Frankie Supermarket building for the new venture.

“We are grateful for this space; it is centrally located and very convenient for our customers.”

Samoa’s Premier ICT Solutions Provider.

“Our Salelologa branch will add value to Savaii, for not only the community and its residents but also visitors and tourists as well as businesses. Everyone can access phone repairs, unlocking, and many other phone communication services as well as our general ICT services,” added Mrs Afano-Apineru.

“The main services of Mobile King Ltd includes Unlocking and Repair of Mobile Phones, iPads, Tablets, Routers. We also sell and repair Laptops, PCs, POS Systems, Wireless Routers, Phones, iPads, Tablets, Covers, Cables, Chargers, Accessories and much more.”

“We also offer general services such as EPC Cash Power, PUBG Credit, Digicel Top Up and other solution-based ICT Services”.

As a family owned and operated business venture, the opening of its new branch was a formal ceremony with a prayer and blessing led by Susuga Reverance Sinaumea Vili.

Susuga Rev Sinaumea Vili.

The ribbon was cut by Afioga Toleafoa Tolotea Afaono, who is also the mother of Mobile King’s founding directors.

The ceremony was well attended by the High Chiefs and members of the business community of Salelologa, showing their support for the new venture. Matai that attended included Matamua Vili, Taotua Fonofili, Seumanu Vui Viliamu, Matamua Leota Kuki Retzlaff and Pipi Sa.

Afioga Toleafoa Tolotea Afano

Pipi Sa was given the honor to speak on behalf of the village to thank the Mobile King Ltd and the Afano family for bringing these important services to Savaii.

The Salelologa matai acknowledged the effort and commitment of businesses that open branches in Savaii ,and said this means they have placed value (amanaia) on the residents of Savaii, and ensure that Savaii and its community does not get left behind.

Daniel M Limā